Intro to Blogging for Business Training Course

A blog is one of the most vital social media assets for any small, medium or large business, yet numerous businesses do not invest time in blogging at all. If you are not blogging, you are missing out a great opportunity to advance your business and get found more easily online. Do you want to set up your own blog yet do not how to do it? Register in PD Training’s Intro to Blogging for Business training course!

With this course, you will find out how to develop a blogging approach to make your blog more than just another company website. This course covers many details step-by-step and ensures that you gain a solid foundation in the key terms and concepts of blogging, the difference between free & hosted blogs, proper keyword density, blogging strategies, writing tips and more.

Now available throughout Kuala Lumpur and Malaysia, this Intro to Blogging for Business training course can be delivered with our expert local or international trainers at your chosen venue and schedule. You can also join our public classes, live online using our HIVE technology.

Click on the In-house tab below to generate an instant quote.

Learning Outcomes
Course Outline
In-House
Training
  • Learning Outcomes - Intro to Blogging for Business Training Course

    • Understand the difference between Free & Hosted Blogs
    • Understand the Key Terms and Concepts
    • Learn What MUST be Included on a Blog
    • Get a List of Preferred WordPress Plug-Ins
    • Get a List of Preferred WordPress Settings
    • Implement the Most Important Elements of Content Creation
    • Learn Proper Keyword Density
    • Learn How to Leverage Your Content
    • Understand the common mistakes (and know how to avoid making them)
    • Learn Ways to Leverage Traffic to Your Blog
    • Learn How to Set Up RSS Feeds and Why
    • Learn How to Pre-schedule Blog Posts
    • Understand the Basics of Back-Linking
    Duration: 1 day course
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  • Course Outline - Intro to Blogging for Business Training Course

    Download Intro to Blogging for Business Training Course Outline

    Foreword:

    This course is for a business that does not yet have a business blog.

    Blogging can help and business to both take advantage of the billions of people searching for content on the web as well as promoting themselves as an “Authority” or specialist in their field.

    Blogging is also one of the fastest ways to get your site ranked in search engines!

    Intro to Blogging for Business Training Course - Lesson 1
    What is Blogging?
    • Blogs vs. Website
    • Blogs vs. Social Bookmarking
    • Blogs vs. Social Media
    • Blogs & Web 2.0 Properties
    Intro to Blogging for Business Training Course - Lesson 2
    Blogging Platforms & Software
    • Free vs. Hosted Blogs
    • WordPress
    • Blogger
    • Analytics & Reporting
    Intro to Blogging for Business Training Course - Lesson 3
    Blogging Strategy
    • News
    • Features/Benefits
    • Getting PR
    • Social Interaction
    Intro to Blogging for Business Training Course - Lesson 4
    Setting Up WordPress
    • Settings/Plug-Ins
    • Themes
    • Widgets
    • Required Pages
    Intro to Blogging for Business Training Course - Lesson 5
    Starting a Blog
    • Writing Style
    • Multiple Authors
    • Posting Schedule
    • Social Media Feeds
    Intro to Blogging for Business Training Course - Lesson 6
    Getting New Visitors
    • Guest Blogging
    • Forums Explained
    • Blogging Networks
    • Membership Blogs
     

  • In-House Training

    Clients and testimonials

    In-House training benefits:

    • Flexible length - sessions as short as 1-hour
    • Cost effective - great group pricing
    • Greatest impact in the shortest time
    • Excellent Team Building Opportunity
    • Certificate of Completion (always available in the App)
    • Comprehensive courseware as books (& available in the App)

    Delivery Options for In-house training
    1-hour Motivator
    one hour motivator
    3-hour Power Sessions
    3 hour power session
    Full-day training
    full day training
    Conferences
    Conferences

    Choose the Training Location


    You can expect:

    Activities and discussion

    To Be Engaged All Day

    Activities and discussion for engaged learning all day.

    Real world trainer

    An outstanding trainer

    On average PDT trainers have 15 years industry experience 7 years training experience.

    Tailored training

    Focussed on you

    We always tailor activities and scenarios to be relevant to you.

    Refresher course

    Refresher Course $0

    In-House and Public Class participants are welcome to join a public class in the same topic for 12 months.

    Price coaching

    1/2 Price Coaching

    We all know the importance of reinforcement, so we'll come back within 90 days of the original course 1/2 price.

    Confidence of booking

    Acclaimed Provider

    The confidence of booking with an acclaimed multi national training company.

    eLearning and video

    Multi-modal Reinforcement

    Support, reinforcement & extension eLearning and videos in the App.

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